SUCCESS STORIES

Baškaluk – a story about the perspicacity of a Bosnian woman

This is a special story about a house, a room, about the soul inside that room, about a Bosnian woman and the opportunities she creates for herself in our society. Opportunities that she creates constantly, persistently, tirelessly, while trying, falling, rising, changing herself and her environment and trying again and again. Now this special story got its arc, its house, in Baščaršija.

07/09/2022

We can tell the story of this special strength, endurance, firmness only by considering the context of change and the process whose final result is Baškaluk.

Twelve business owners have developed their ideas, learned, changed the elements of their ideas, learned even more and improved over the past years. None of these businesses were created overnight. We followed most of them through Nahla's business community department, mostly through educational activities. These women have been learning for years, some of them started a completely new vocation from scratch. They learned the basics of work and vocation, improved, made a progress, passed advanced modules, numerous academies of entrepreneurship, mentoring, consulting, and then again academies, so that today we are talking about built brands that have something great to offer.

This year's first Nahla’s business community meet up gathered 40 female entrepreneurs, and after it, as a product, came Baškaluk – a concept store, shop, house, soul of a Bosnian woman, which gathered 12 female entrepreneurs and their brands.

Nedžada Eljazović-Radončić registered Baškaluk as a concept store, with the hope that its existence will be:

Affirmation to all women to register after drafting a successful business plan;ž
A chance for achieving self-sustainability through payment of all contributions and net earnings;
Support and opportunity for every woman to have Baškaluk as a place to exhibit her products.

Their success is a call to all of us to work on ourselves, learn, continuously improve and create.